From Digest #45

Google loosens rules for wine and alcohol advertising - Personalized advertising on YouTube allowed from end of October

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Google loosens rules for wine and alcohol advertising - Personalized advertising on YouTube allowed from end of October

Google's relaxing its advertising rules for wine and alcohol brands. From the end of October, you'll be able to run personalised ads on YouTube in countries where it's permitted, opening up new targeting opportunities for your marketing campaigns. This is a notable shift that could help wine businesses reach their audiences more effectively on one of the world's largest video platforms.

Originally published by wein.plus

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