Michelle Brampton: ‘WSET is not just education, but also connecting the trade’

WSET's new CEO Michelle Brampton is positioning the wine education charity as more than just a training provider—she wants it to be a connector bringing the drinks trade together around sustainability and inclusivity. Coming from her 19 years at Treasury Wine Estates, she's backing new initiatives like short courses, digital tools, and diversity groups to help the industry innovate and tackle the pressures it's facing.