Liv-ex: Not all is lost after ‘tepid’ En Primeur campaign
This year's En Primeur campaign has underperformed expectations, according to Liv-ex's closing report. The UK trade experienced what's being described as 'tepid sales' during what was billed as a critical selling period for fine wines. However, there's some positive spin in the data, suggesting the situation isn't entirely bleak despite the disappointing campaign results.
Originally published by Harpers Wine & Spirit
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