From Digest #7

Why 2026 will be the year of cans, conscious drinking and premium value

🇬🇧 UK The Drinks Business 5th January 2026 Market Trends
Why 2026 will be the year of cans, conscious drinking and premium value

Kingsland Drinks is forecasting that 2026 will be defined by canned wine, no-and-low options, and premium value positioning. They're betting big on the trend themselves - their Salford facility's new canning line can pump out 26 million cans a year, and they've just partnered with Sicilian organic brand Vinca to can their wines.

Originally published by The Drinks Business

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